Now in its fourth year, the forum brings together Australia’s senior marketing leaders to explore one big idea shaping what’s next for brands and culture. Think: Less URL. More IRL.
This year, you can expect a private, one of a kind experience, with a bespoke cocktail style dining menu by Merivale Executive Chef Dan Hong, and a few surprises along the way. It wouldn’t be Pinterest without some fun.
People are waking up to an unsettling truth: they’re missing out on their lives. Increasingly, they’re taking action: bricking their phones, having intention in their technology use, and rediscovering the joys of IRL.
As people grow wary of online experiences that don’t serve them, they’re gravitating toward brands that make it easy for them to find what they need. In this intimate conversation, Pinterest’s VP of GTM + Innovation, Chloe Wix and special guests will unpack what “design the exit” actually means for the modern brand, and share new research which illustrates how brands can make creative choices to push people toward action, closer to a life they actually want.
